Visualizing climate-changed futures with serious play by FutureCoast
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Finalist Evaluation
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This proposal has been selected to advance to the Finalist round. Best of luck during the voting period!
Semi-Finalist Evaluation
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Judges'' comments
This is an impressive proposal. FutureCoast represents a novel way to bridge the psychological gap that many social scientists believe has stifled the adoption of climate-mitigating behaviors. It simultaneously employs the persuasive power of narrative forms and crowd-sourced gaming platforms to spur climate engagement. Very cool. (Also harnesses the psychological power of the future to be more motivating than the present). Given the somewhat advanced stage of this project, it seems feasible in terms of attracting buzz, users, etc. That's a real strength. But a couple of big questions remain for me: First, How will this project engage a broad audience, including those demographics who are unlikely to engage in online gaming? Second, and perhaps more important, in what ways is this project likely to translate into concrete reductions in CO2 use? It's not entirely clear to me what the pilot they are conducting entails, but if they are measuring attitude and behavior changes in their gamers over the duration of the pilot period, that would help convince me that the experience of engaging with FutureCoast is positively correlated with green behaviors over time, rather than this simply being a "preaching to the choir" situation.
This is well put together proposal and seems well researched and piloted. The voice mail from the future concept is great. If it works well on smart phones it could work really well in places like Asia were smart phone voice platforms such as weibo are already really popular. This could also have great application in schools.
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