Climate Toothpaste: Advancing a Carbon Price using Art and Humor by Climate Toothpaste
Please find below the
Finalist Evaluation
Judges'' ratings
| • | Novelty: | |
| • | Feasibility: | |
| • | Impact: | |
| • | Presentation: |
Judges'' comments
Judge 1: Although it is not directly related to carbon pricing, it is a simple and objective instrument with a great potential for raising awareness. Such awareness is quite important if a proper pricing system is to be eventually in place.
Judge 2: This is a novel idea and may help to get climate re-branded. I like the fact that it is a small innovative campaign run by a dedicated individual. To appeal to a broader audience though, it needs to focus on expanding the types of organizations it promotes.
Semi-Finalist Evaluation
Judges'' ratings
| • | Novelty: | |
| • | Feasibility: | |
| • | Impact: | |
| • | Presentation: |
Judges'' comments
This is a novel idea and may help to get climate re-branded! I like the fact that it is a small innovative campaign run by a dedicated individual - the prize money would go a long way. To appeal to a broader audience though, it needs to focus on expanding the types of organisations it promotes.
Brilliant concept and highly commendable work to get it this far on your own! Highly impressive! My only criticism is that the insert you show veers into some pretty far-left politics not associated with carbon pricing (or even climate). You could make this whole project salable to the the whole country by sticking to carbon pricing. No need to get into boycotting Trump products (why alienate the 56% of Trump voters who want climate action?), anti-fracking, divestment, or 350.org's radical agenda.
 Heidi Cody Nov 3, 2017 03:41  | Proposal creator I have made minor changes throughout this proposal, including adding photo captions for explanation, and to show progress. Major changes were made in "Proposed Actions." Since my first submission, I have started providing Climate Toothpaste to candidates who are running on climate. I also have my first class lecture scheduled at Portland State University on 11/7, and have been asked to join in a research group via Skype at Rhode Island School of Design. The biggest change is in "Impacts": a revised version of the Activist Activist letter for Massachusetts. At your suggestion, I have narrowed the listed climate groups to those working on market-based solutions–mostly carbon pricing. I will mail in hard copies of this letter. Anyone who is interested can view it or download it here. Finally, I reworked my budget. After talking with a friend who might help me, I have a realistic sense of what online marketing will cost for a year. I eliminated hiring someone to do outreach. In all likelihood I will do that. I also added expenditures to create some visual oomph for Our Climate/Climate Toothpaste on-campus tabling opportunities. It won't cost much. If I'm going to document that, I'd love to make those moments shine. Thank you for your consideration. Sincerely, Heidi Cody |
