Bringing Edutainment to Prime-time TV in China by Why n Why
Please find below the
Finalist Evaluation
Judges'' comments
Proposal: Bringing Edutainment to Prime-time TV in China Contest: Shifting Attitudes and Behaviors Thank you for your contest entry, Bringing Edutainment to Prime-time TV in China. We appreciate your willingness to share your ideas, and also the time and effort you put into developing a proposal and submitting it to the
We would like to hear more explanation about the landscape in your country so all readers and prospective investors can understand wether any hurdles exist. By the same token, delineate recent advances in China that might augur an accelerated adoption of climate solutions among an engaged population. There’s a new story on nytimes.com about the rapid adoption of electric cars in China, reflecting a significant shift there. (https://www.nytimes.com/2017/10/09/business/china-hastens-the-world-toward-an-electric-car-future.html)
I love these partners: “Corporate companies with CSR programmes and television broadcast companies.” I’d like to see a list of proposed content. Name some movies you love. What are your top ten? You want to be sure to define how you will guard against “greenwashing” or propaganda, for which large companies are often criticized -- and sometimes justifiably so.
We are missing answers to Impacts/Benefits and Costs/Challenges? We suggest to take a stab at these at least. Otherwise, the proposal feels incomplete.
The implied underlying critique-- that climate-helpful content is marginalized -- is compelling -- but this project doesn't propose a plausible, executable intervention.
Semi-Finalist Evaluation
Judges'' ratings
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Judges'' comments
Please explain a bit about the landscape in your country so all readers and prospective investors can understand what if any hurdles exist. By the same token, delineate recent advances in China that might augur an accelerated adoption of climate solutions among an engaged population. There’s a new story on nytimes.com about the rapid adoption of electric cars in China, reflecting a significant shift there. (https://www.nytimes.com/2017/10/09/business/china-hastens-the-world-toward-an-electric-car-future.html)
I love these partners: “Corporate companies with CSR programmes and television broadcast companies.” I’d like to see a list of proposed content. Name some movies you love. What are your top ten? You want to be sure to define how you will guard against “greenwashing” or propaganda, for which large companies are often criticized -- and sometimes justifiably so.
Why are we missing the answers to Impacts/Benefits and Costs/Challenges? Suggest you at least take a stab at these. Otherwise, the proposal feels incomplete.
The implied underlying critique--that climate-helpful content is marginalized--is compelling--but this project doesn't propose a plausible intervention.
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