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Member Profile

Joel Serface

Joel Serface


Screen NamejserfaceActivities1
Member SinceJul 19, 2014CoLab Points (actual)
CountryUnited StatesCoLab Points (max. potential)

Joel Serface is Co-Founder and Managing Director of Brightman Energy, a renewable energy development firm focused on utility scale wind and solar energy projects.

Joel is one of the early leaders in the cleantech community having created or funded more than 20 companies, non-profits, and policy organizations over the last decade. Joel advises and serves on boards of directors for companies and non-profit organizations that advance cleantech policy, community development, technology commercialization, and finance. 

Joel serves on the boards of the Clean Economy Network Educational Foundation, the CleanTX Foundation, and the Colorado Cleantech Industry Association where he also serves as Policy Co-Chair. Joel is also a Founding Member of Environmental Entrepreneurs and has been active with E2. 

Joel previously served as the first Entrepreneur in Residence at the National Renewable Energy Laboratory with venture capital firm Kleiner Perkins Caufield & Byers. Joel previously headed renewable energy efforts at the Austin Clean Energy Incubator, Eastman Ventures, and Sierra Ventures.

Joel has previously founded the Pecan Street Project, the nation’s first SmartGrid 2.0 test implementation supported by the Department of Energy, served on the California Blue Ribbon Task Force on Nanotechnology, the board of the California Nanosystems Institute, a joint research program between UCLA and UCSB, and founding board member of the MIT Club of Northern California’s Cleantech Speaker Series and progenitor of the California Cleantech Open.

Joel received his B.S. in Chemical and Environmental Engineering from The University of Texas at Austin and M.B.A. from the MIT Sloan School of Management.

Specialties: Joel helps clean technology ideas out of the lab and into the marketplace.


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Joel Serface joined the Climate CoLab communityJul 19, 2014